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SERVICES
START
For Startups & Small Businesses
BUILD
For Small &
Mid-size Businesses
GROW
For Mid-size Businesses
EMPLOYEE ENGAGEMENT
Develop intranet content strategy
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Develop communication plan to support company strategy rollouts
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Create intranet content
2/month
4/month
Develop leader and manager communications
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Deliver change management communication strategies and plans
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EXECUTIVE VISIBILITY
Create executive visibility plan and messaging
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Deliver content and messaging for all-company meetings
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START
For Startups & Small Businesses
BUILD
For Small &
Mid-size Businesses
GROW
For Mid-size Businesses
PROFESSIONAL BRANDING
Identify differentiators
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Establish foundational brand elements, including fonts, colors, logos
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Create branded one-pager
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Create professional bio
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Create branded “walking deck”
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STRATEGIC MESSAGING
Identify target audience(s)
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Develop core messages
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Establish content pillars
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Review existing communications and provide recommendations
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Proofread and edit client deliverables
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START
For Startups & Small Businesses
BUILD
For Small &
Mid-size Businesses
GROW
For Mid-size Businesses
EMAIL MARKETING
Create branded email template for ongoing outreach
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Produce and distribute monthly
e-newsletter to database contacts
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Develop and deploy an email nurture sequence for ongoing outreach
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WEBSITE CONTENT + STRATEGY
Provide feedback on existing website content (if applicable)
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Build 3-page website with branding, differentiators, and audiences
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Reposition website content to align with key messages
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Build 5-page website with branding, differentiators, and audiences
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SOCIAL MEDIA
Develop editorial calendar
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Execute editorial content with social posts and digital graphics
2/month
1/week
3/week
START
For Startups & Small Businesses
BUILD
For Small &
Mid-size Businesses
GROW
For Mid-size Businesses
PUBLIC RELATIONS + MEDIA OUTREACH
Develop core list of journalists and influencers
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Conduct introductory outreach
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Create ongoing engagement strategy
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Create targeted media pitches and news releases
1/quarter
1/month
Prepare for media, podcast, and/or blog interview(s)
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Conduct media training
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THOUGHT LEADERSHIP + REPUTATION MANAGEMENT
Write and publish blog
1/quarter
1/month
2/month
Produce branded case study to convey results achieved on behalf of clients
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Develop networking and speaking strategies
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Develop whitepaper
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