Many companies are missing the opportunity to be seen as the go-to experts in their industries because they're not consistently sharing their expertise with the world.
WHY COMMUNICATION MATTERS
external
92% of consumers say they trust earned media, while only half trust paid ads.*
58% of decision makers say they choose a business based off their thought leadership output.**
*Nielsen | **Edelmann
Media relations support that builds credibility and trust by earning media coverage that positions you as the expert
externally
We'll help you find the right way to communicate
to grow your business.
Thought leadership platform creation and execution to own key topics by publishing consistent expertise across channels
Client and prospect communications that intentionally builds and maintains relationships with key stakeholders
Executive visibility plan that leverages the talent and expertise of your top leaders to build company reputation and credibility
Speaking and sponsorship strategy that positions your organization as an expert in key live and virtual forums
Corporate giving strategy that aligns with your business priorities and enables you to receive credit for your actions
Our approach to engaging & retaining external audiences:
1
Assess
Evaluate existing communication practices and determine key opportunities in the marketplace
Interview leaders to understand business strategy and align on communication goals
2
Plan
Develop a strategic plan that incorporates media/PR, social media, thought leadership, and speaking and sponsorships, specifically highlighting value to stakeholders and enhancing reputation
3
Execute
Manage relationships with the media to place stories and gain executive visibility
Secure speaking, sponsorship, and award opportunities for leaders
Support end-to-end social media content planning and execution
Ingrid Christensen
CEO, INGCO International
The Tschida Communications team is a vital and strong partner in helping us share our brand story with the world. They quickly ‘got us’ in a way no other external partner has been able to. They intuitively understood how to clearly convey the spirit of our company, what we stand for, and magically grasp and enhance our voice and tone.
They care about us like a member of our internal team – helping protect the quality and consistency of what we share publicly in a way that feels unique among external partnerships. And, they are good people with good intentions, and fun to work with!